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Top 10 Highly Paid Careers

College is often considered the surest path to a lucrative career. So, when choosing a career, it is very critical to seek out jobs that are not just meaningful and challenging, but come with job satisfaction; and a good salary does not hurt either…

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How to act: stage stars share their acting tips – The Guardian

Top British thespians use their wealth of experience to conjure some invaluable tips for all you budding actors Roger Allam Roger Allam is an English actor, known primarily for his stage career. He most famously played Inspector Javert in the original London production of the stage musical Les Misérables.  1. Learn your lines so well

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Meryl Streep on her acting school experience

Meryl Streep, a graduate of the Yale School of Drama, has been nominated for 17 Academy Awards, making her the most-nominated actor in Oscar history as of 2013. She has won two Academy Awards: Best Supporting Actress for Kramer vs. Kramer (1979) and Best Actress for Sophie’s Choice (1982). Talking about her acting school

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New-age career options

New generation, new choices, new gadgets, new learnings and new career options. What was amiss until a decade ago or what didn’t even exist until recently is now the latest and newest career options for this generation’s young and charged individuals who are gung-ho about anything that catches their attention.

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100 industries that employ content designers!

Content Design: What Is It? To begin with, “content design” in simple terms is designing of text, pictures, animated content or vfx content in a way that looks attractive to people. This is a very effective medium in advertisements, both print and digital; apart from its wide use in movies,

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Kya hai yeh drama, Rama! When ads get political

Ritika Saxena takes a look at how the Indian advertising industry is milking politics for all it’s worth. In the recent past, the advertising industry has been facing a slowdown for numerous reasons.  Of which, the most obvious one being the global financial slowdown (Damn that recession!). According to the

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When ads get animated

Suchetana Bauri looks at some of the top animated ads. Beyond Words Client: PETA Agency: BPG Agency I know, I know we have always associated People for the Ethical Treatment of Animals (PETA), with a naked Pamela Anderson. However, PETA took the animated road to narrate the tale of animal cruelty entirely

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Time for some action!

The art of filmmaking has undergone a sea change and is constantly evolving. What was not possible until a decade ago, now is part and parcel of the magical process. Amongst many latest revolutions, VFX (visual effects) holds the prime spot for been the most popular and most wanted tool

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VFX is all about team work

Sanath PC, VFX Supervisor & Director of Firefly Creative Studio, talks to Hemanth Kumar about his journey so far, the current state of the VFX industry in India and the road ahead. Sanath PC began his career as a VFX supervisor back in 1997 and in the past 17 years, he has

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Hollywood VFX Expert Phaneendra Gullapalli

Annapurna College had a Master Class with Mr. Phaneendra Gullapalli, a Hollywood VFX expert, and a member of the team that won an Oscar for the Hollywood film The Curious Case of Benjamin Button for visual effects. Phaneendra  has also worked on visual effects for movies like 2012, Mummy-III, Transformers-II, Tron: Legacy, Star

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The evolution of Animation since the reign of Reiniger

Charlotte “Lotte” Reiniger, born 1899, was a German film director and the foremost pioneer of silhouette animation. Her passion for cinema and precision in work left a lasting impression on everyone including Walt Disney, who took her to Hollywood. Reiniger made over 40 films in her career, before passing away

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Digital Domain: Leading Hollywood VFX

Digital Domain, is known for VFX on about 200 blockbuster Hollywood movies like “Titanic”, “Maleficent”, “X-Men: Days of Future Past”, “Iron Man 3”, “TRON: Legacy”, “Furious 7”, “Pixels”, “2012” and many more. Providing an exciting new future in storytelling and content creation technology, from Digital Domain; Austin Armus, Director – Business Services

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Rasool Ellore tells you how to be a better cinematographer

Acclaimed Indian Cinematographer and Director, Rasool Ellore, was at Annapurna College to give our Cinematography students a true masterclass in the art of cinematic aesthetics. We met up with him. Cinematographer and Director Rasool Ellore gives Annapurna College students a Masterclass What should a cinematography student keep in mind before

Read More »

“I am more of a visual story-teller”

“I dream in 35mm”, says he and reminisces about how the fascination for it all started. “It all started in my childhood when I was seven years old”, he adds. That’s Shaneil Deo, who is the talk of the town these days, thanks to his excellent work as a cinematographer in

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The Top 5 Digital Cameras for Cinematographers

If money’s no object and you’re looking to get that 4K quality, then you can’t do better than these five beauties. Honestly, don’t take our word for it and let the facts speak for themselves. Epic-M Red Dragon Cost: $290,000 (body only) Specs Sensor: 19 megapixel Red Dragon Pixel Array: 6144

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Old-school films with the best Cinematography!

What makes a cinematographer’s work perfect? The lighting, the framing of a shot or the movement of a camera? Is it simply one person’s work or an effort of a group of people? In an attempt to find some kind of common thread among the films that most consider “great”

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Never stop dreaming

“I didn’t go to a film school ever. Now that I’m at Annapurna College of Film and Media, teaching students, it makes me look at myself through a different perspective,” says ace director Neelakanta. A student of Loyola Public School and Loyola College, Vijayawada, Neelakanta realised early on that his

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The Role of an Assistant Director.

Most of you probably know exactly what a Director does, but how many of you know about an Assistant Director’s role? An Assistant Director plays an Integral Role in the process of Filmmaking. As a student if you are exploring a Film Director Course, then it’s important for you to

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How a degree in filmmaking can change your life

The media and entertainment industry in India has grown exponentially in the past decade. According to a Deloitte report, our country alone produces the most number of movies in the world, between 1,500 and 2,000 every year in over 20 languages. This is far more than the 700 or so

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Editing decoded, from the master himself!

National Award winning film editor Akkineni Sreekar Prasad addressed Annapurna College Students on the topic of film editing. Known for his works in Indian cinema he has worked on Hindi, Malayalam, Tamil, Telugu and English films and his last National Film Award for Best Editing was for his work on

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What video editing software is best for you?

Whether you’re an amateur editor or a professional, having the right video editing software is imperative to performing your job at the highest level possible. We give you the lowdown on the 10 most popular platforms out there. Pinnacle Studio 16 Ultimate Company: Corel Cost: $63 Pros Attractive interface design. Tons of

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Life experiences and social awareness are the biggest teachers

Working with the best, interacting and learning from industry professionals in an important part of education at Annapurna College. Veteran Telugu film editor Marthand K. Venkatesh who has edited more than 400 feature films, conducted a Master Class for our students. Life experiences and social awareness are his biggest teachers,

Read More »

“Find that unique ‘You’ and develop it”

Geeta Singh has been an editor for nearly two decades and has edited and put together over a 1000 hours of programming, across genres, cross channels and in different formats. Having been a linear editor in the past, her fundamentals and craft are rock solid, which allows her the opportunity

Read More »

“Editing became a spiritual experience”

Shyamal Karmakar, renowned editor and filmmaker, is known for his expert editing skills. He has assisted Saeed Mirza and Kundan Shah. He worked as chief associate editor for Vidhu Vinod Chopra in Parinda and has edited the award winning feature film Oye Lucky Lucky Oye. His directorial debut Ranu won him awards and accolades in

Read More »

The art of Hustling as a Producer – Elahe Hiptoola

“The Art of HUSTLING as Producer: Balancing the  Technical Triad of People, Process and Profits”:  Ms. Elahe Hiptoola, Actor, Producer and Executive Producer There are several myriad macro issues and select micro nuggets, that revolve around the structural dynamics and inherent dilemmas in film producing; commonalities and differences between Indie

Read More »

The art of Hustling as a Producer – Elahe Hiptoola

“The Art of HUSTLING as Producer: Balancing the  Technical Triad of People, Process and Profits”:  Ms. Elahe Hiptoola, Actor, Producer and Executive Producer There are several myriad macro issues and select micro nuggets, that revolve around the structural dynamics and inherent dilemmas in film producing; commonalities and differences between Indie

Read More »

The art of ‘screening’ it right!

Film post-production is not just about the editing, sound design, VFX and DI processes. It is the workflow at the end of the above processes that if got right, makes ‘all the’ difference for the screening of a film in the theatre; more than ever in today’s era of Digital

Read More »

International co-productions help Indian films get global coverage

Bikas Mishra, founder of DearCinema.com was on the Annapurna College campus recently to give our MMBA students a masterclass in international co-productions, independent film financing, et al. We caught up with him. How does an International co-production work? What are the obstacles to look out for? International co-productions have become

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Tips on making budget friendly short films

You must have seen the Telugu short film Viva, or heard of it, at least. With over 5,737,379 hits and still counting, it is one of the most-popular short films in recent times. Made on a shoe-string budget with friends doubling up as actors, the film left everyone in splits. And

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Best Screenplay Movies of All Time

What is a screenplay? Before we answer that, let us first decode what a screenplay is definitely not. It is neither a play and nor is it a novel. Unlike the writer writing for a novel who has complete freedom to explore any point of view, shift between conscious and subconscious

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Dialog about dialogues!

Dialogue is one of the most important elements in a screenplay, for countless reasons. While great dialogue will not automatically make your script golden, weak dialogue will definitely pull down your script. It will not be an understatement to say that dialogue is the fastest and most overt indicator of a

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Treat filmmaking like a craft

Anjum Rajabali is a prolific Indian screenwriter. He has spent over 20 years in the Indian film industry with films like Drohkaal, Ghulam, The Legend of Bhagat Singh and Raajneeti to his credit. He is also known for his leadership and contribution to various writers’ rights initiatives in India, most notably recognized for lobbying with other

Read More »

Anand Gandhi’s Dynamic Worldview

Anand Gandhi, the scriptwriter and director of Ship of Theseus has used his constantly changing worldview to graduate from popular television shows to New Indian Cinema, writes Suchetana Bauri.  In Plutarch’s Ship of Theseus, the vessel that successfully brought the king back from Crete was preserved for several centuries by Athenians who

Read More »

4 Screenwriting Tips From Marc Rosenberg

The hardest part of writing a script is actually sitting down and writing. We all come up with justifications as to why we will wait – “I need to think about it some more”, “I want to learn about writing first”, “I’m, too tired today”, “I don’t’ know how to

Read More »

It is your passion that drives you

Debutant director Ramesh Samala is on a roll ever since his movie released. Ramesh worked as an assistant and an associate director for many years but turned writer for the Nithin – starrer Ishq. Writing was never on his mind but when director Trivikram Srinivas said he should seriously pursue writing,

Read More »

Music Composers need to tap emotions

India is one of the world’s leading film producing nations; and music of Indian movies is an integral and vital component of the productions. Structured Filmmaking Education thus plays an integral role. Music is integral to Indian Films. Composers need to tap into emotions and evoke them. Often, techno-savvy artists

Read More »

Balancing between experimentation and audience

“Balancing between experimentation and audience connect is always not easy and music composition is all about control.” Mr. Shakthikanth Karthick  Music for Films is wholly different than for Web Series, for it offers more opportunities to artists. Films inherently and innately have more need for dramatic music, unlike web series

Read More »

Subhash Sahu gives a symphony of knowledge

Ace Sound Designer Subhash Sahu was at Annapurna College recently to give our students a week-long masterclass on the aesthetics and nuances of sync sound. We caught up with him. Tell us about how you got interested in cinema and sound? Sound was not exactly an interest. It was acting.

Read More »

An insight Into Sound Design

‘Sound design’ is a specialised aesthetic technique that only international filmmakers appreciate & understand. Very few Indian filmmakers apply this to their films – and they readily stand out from the crowd. With the recent Oscar Award for Sound for Resul Pookutty, majority of Indian filmmakers woke up to the

Read More »

Balancing between experimentation and audience

“Balancing between experimentation and audience connect is always not easy and music composition is all about control.” Mr. Shakthikanth Karthick  Music for Films is wholly different than for Web Series, for it offers more opportunities to artists. Films inherently and innately have more need for dramatic music, unlike web series that offers more space for silences. Not all moments in web series need to be dramatized in a uniform mode and music can enhance the

Read More »

Music Composers need to tap emotions

India is one of the world’s leading film producing nations; and music of Indian movies is an integral and vital component of the productions. Structured Filmmaking Education thus plays an integral role. Music is integral to Indian Films. Composers need to tap into emotions and evoke them. Often, techno-savvy artists allow the gizmos and technical paraphernalia to overpower the emotional content of their music. Music Composers need to bring better harmony / alignment with the

Read More »

The art of Hustling as a Producer – Elahe Hiptoola

“The Art of HUSTLING as Producer: Balancing the  Technical Triad of People, Process and Profits”:  Ms. Elahe Hiptoola, Actor, Producer and Executive Producer There are several myriad macro issues and select micro nuggets, that revolve around the structural dynamics and inherent dilemmas in film producing; commonalities and differences between Indie filmmaking and studio/commercial filmmaking routes. PRODUCING PHILOSOPHY revolves around finding innovative ways to produce films that are financially fruitful, societally truthful, critically impactful and creatively

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The Perfect SCORE : Understanding and Acing the world of Digital Entertainment

Regional language markets (in content business) are gaining momentum and Hindi market is already and adequately discovered. Experimentation is much larger within the regional space. Films like Bucket List (in Marathi), Baahubali (in South India) are great examples of good content transcends language barriers. Post Baahubali, the expanse, reach, budgets, teams are getting bigger for regional content, riding upon the OTT platform proliferation. There are also many sub-cultures in a specific language market itself and

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Editing decoded, from the master himself!

National Award winning film editor Akkineni Sreekar Prasad addressed Annapurna College Students on the topic of film editing. Known for his works in Indian cinema he has worked on Hindi, Malayalam, Tamil, Telugu and English films and his last National Film Award for Best Editing was for his work on the feature film Firaaq. He has won the National Film Award for Best Editing seven times and owns one Special Jury Award, throughout a career spanning

Read More »

Never stop dreaming

“I didn’t go to a film school ever. Now that I’m at Annapurna College of Film and Media, teaching students, it makes me look at myself through a different perspective,” says ace director Neelakanta. A student of Loyola Public School and Loyola College, Vijayawada, Neelakanta realised early on that his true calling was films. After completing his BCom he moved to Chennai to pursue his dreams. There, he began assisting director Vallabhaneni Janardhan and worked

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In Conversation with a Visual StoryTeller

Independent visual storyteller, Nishant Ratnakar, talks to Annapurna College of Film and Media about his journey from photojournalist to embedded wedding photographer, and what it takes to capture life’s important moments. What is the concept of ‘embedded wedding photography’? How does it work? There are two kinds of photography – traditional and contemporary, which is also known by the highly-abused term, ‘candid’. Right now we are in an era where photography is democratic where everyone has

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“It’s about how well you translate the script onto the screen”

A man of few words, he lets his work speak for himself. His work of making a movie look spectacular not just visually not aesthetically too. His visually stunning and brilliant work has been appreciated in all his movies, be it the recent blockbusters Oopiri, Manam, Rakta Charitra or his debut movie Rhythm. P. S. Vinod, a cinematographer known for his work, he has worked across different film industries, from Bollywood projects, including Musafir, Pyaar Ishq Aur Mohabbat, Tees Maar Khan, Bullet

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VFX is all about team work

Sanath PC, VFX Supervisor & Director of Firefly Creative Studio, talks to Hemanth Kumar about his journey so far, the current state of the VFX industry in India and the road ahead. Sanath PC began his career as a VFX supervisor back in 1997 and in the past 17 years, he has worked on numerous high profile projects including Telugu films like Anji, Arundhati, Magadheera and other blockbusters such as Shankar’s Endhiran and Bhaag Milkha Bhaag. His next project is S S Rajamouli’s Baahubali, which

Read More »

“I am more of a visual story-teller”

“I dream in 35mm”, says he and reminisces about how the fascination for it all started. “It all started in my childhood when I was seven years old”, he adds. That’s Shaneil Deo, who is the talk of the town these days, thanks to his excellent work as a cinematographer in the recent Telugu thriller Kshanam. The visual feast and stunning frames in the film attracted movie goers. His work on the short film Layla got him several international

Read More »

Rasool Ellore tells you how to be a better cinematographer

Acclaimed Indian Cinematographer and Director, Rasool Ellore, was at Annapurna College to give our Cinematography students a true masterclass in the art of cinematic aesthetics. We met up with him. Cinematographer and Director Rasool Ellore gives Annapurna College students a Masterclass What should a cinematography student keep in mind before joining the industry? Know the basics well: Once you have a strong foundation, all one has to do is keep honing your skills and you will

Read More »

The Man behind the “Visual Treat”: D.o.P of “Bahubali 2: The Conclusion”

SS Rajamouli’s magnum opus “Bahubali 2: The Conclusion” is breaking all records with its successful run at the box-office. The film which is in its second week has garnered an estimated whooping 1000 crore across India, on its second Monday. Mr. K K Senthil Kumar, D.o.P/Cinematographer of “Bahubali 2: The Conclusion” visited the Annapurna College Campus for an Interactive session. Annapurna College hosted a special screening of “Bahubali 2: The Conclusion” for its cinematography students and also for the camera

Read More »

“Editing became a spiritual experience”

Shyamal Karmakar, renowned editor and filmmaker, is known for his expert editing skills. He has assisted Saeed Mirza and Kundan Shah. He worked as chief associate editor for Vidhu Vinod Chopra in Parinda and has edited the award winning feature film Oye Lucky Lucky Oye. His directorial debut Ranu won him awards and accolades in various international film festivals. He currently works as a Professor and Head of Editing Department at Satyajit Ray Film and Television Institute, Calcutta and makes

Read More »

“Find that unique ‘You’ and develop it”

Geeta Singh has been an editor for nearly two decades and has edited and put together over a 1000 hours of programming, across genres, cross channels and in different formats. Having been a linear editor in the past, her fundamentals and craft are rock solid, which allows her the opportunity to experiment and push the boundaries whenever it is demanded. Having edited three shows and programs that have been shortlisted to the exclusive Panda Awards

Read More »

Life experiences and social awareness are the biggest teachers

Working with the best, interacting and learning from industry professionals in an important part of education at Annapurna College. Veteran Telugu film editor Marthand K. Venkatesh who has edited more than 400 feature films, conducted a Master Class for our students. Life experiences and social awareness are his biggest teachers, which have sculpted his societal positioning and aesthetics in his edits across genres. A third generation filmmaker, he interacted with the students at length about

Read More »

International co-productions help Indian films get global coverage

Bikas Mishra, founder of DearCinema.com was on the Annapurna College campus recently to give our MMBA students a masterclass in international co-productions, independent film financing, et al. We caught up with him. How does an International co-production work? What are the obstacles to look out for? International co-productions have become the norm for Indian films that have a large international appeal. Of late, we have seen a lot of successful international co-productions with Indian producers,

Read More »

The art of ‘screening’ it right!

Film post-production is not just about the editing, sound design, VFX and DI processes. It is the workflow at the end of the above processes that if got right, makes ‘all the’ difference for the screening of a film in the theatre; more than ever in today’s era of Digital Cinema where technology is evolving constantly! Most student filmmakers are mainly fascinated with the selection of the cameras that they are shooting in, the audio-visual

Read More »

Don’t Prove a Point, Do it for Yourself

On the occasion of International Women’s Day on March 8th, well-known TV host, writer, singer, journalist and radio jockey, Swapna Ashok came to Mayabazar, Annapurna College campus for a very engaging, interactive and lively session, which was held exclusively for women. Currently managing editor of Telugu news channel Sakshi TV she started her career in TV anchoring with TV9 (Telugu) and has done popular shows like Shara Maamule. She later moved to radio as the regional programming head of BIG FM

Read More »

It is your passion that drives you

Debutant director Ramesh Samala is on a roll ever since his movie released. Ramesh worked as an assistant and an associate director for many years but turned writer for the Nithin – starrer Ishq. Writing was never on his mind but when director Trivikram Srinivas said he should seriously pursue writing, he did. With Ishq becoming a hit, producer M.S. Raju gave him an opportunity to direct and Columbus happened. Apart from directing Columbus, he has also written the dialogues for

Read More »

4 Screenwriting Tips From Marc Rosenberg

The hardest part of writing a script is actually sitting down and writing. We all come up with justifications as to why we will wait – “I need to think about it some more”, “I want to learn about writing first”, “I’m, too tired today”, “I don’t’ know how to format it properly”. The list of possible excuses is endless. To help you get started, despite your excuses, today we are sharing some great tips

Read More »

Anand Gandhi’s Dynamic Worldview

Anand Gandhi, the scriptwriter and director of Ship of Theseus has used his constantly changing worldview to graduate from popular television shows to New Indian Cinema, writes Suchetana Bauri.  In Plutarch’s Ship of Theseus, the vessel that successfully brought the king back from Crete was preserved for several centuries by Athenians who replaced the old planks as they decayed with new and stronger timber. This ship became a debate among philosophers, with one side arguing that despite

Read More »

Treat filmmaking like a craft

Anjum Rajabali is a prolific Indian screenwriter. He has spent over 20 years in the Indian film industry with films like Drohkaal, Ghulam, The Legend of Bhagat Singh and Raajneeti to his credit. He is also known for his leadership and contribution to various writers’ rights initiatives in India, most notably recognized for lobbying with other prominent writers and activists for amendments in the Copyright Act in favour of writers. He began his career in the film industry as an associate

Read More »

An insight Into Sound Design

‘Sound design’ is a specialised aesthetic technique that only international filmmakers appreciate & understand. Very few Indian filmmakers apply this to their films – and they readily stand out from the crowd. With the recent Oscar Award for Sound for Resul Pookutty, majority of Indian filmmakers woke up to the idea of ‘sound design.’ But, Annapurna College Sound Design Department visionaries have always aspired to bring in awareness of the importance of sound design to

Read More »

Subhash Sahu gives a symphony of knowledge

Ace Sound Designer Subhash Sahu was at Annapurna College recently to give our students a week-long masterclass on the aesthetics and nuances of sync sound. We caught up with him. Tell us about how you got interested in cinema and sound? Sound was not exactly an interest. It was acting. I grew up in the rural regions of India, where theater was a very important, and perhaps the only medium of entertainment. We used to

Read More »

Hollywood VFX Expert Phaneendra Gullapalli

Annapurna College had a Master Class with Mr. Phaneendra Gullapalli, a Hollywood VFX expert, and a member of the team that won an Oscar for the Hollywood film The Curious Case of Benjamin Button for visual effects. Phaneendra  has also worked on visual effects for movies like 2012, Mummy-III, Transformers-II, Tron: Legacy, Star Trek: Into Darkness, Percy Jackson & the Olympians: The Lightning Thief and many more. Students enjoyed the interactive and engaging session with the expert greatly. Speaking

Read More »